Your Gift Is Not a Side Hustle: The Missing Piece in Workplace Culture

A presentation slide by Deanna Jones titled "Your Gift Is Not a Side Hustle: The Missing Piece in Workplace Culture," featuring a wrapped gift in the background.

What if the thing you’re meant to do has been with you all along, quietly waiting for permission—not from the world, but from you?

Despite endless surveys and strategy decks, only 23% of employees are engaged globally. That’s not just an engagement issue. That’s a disconnection from self.

The Wake-Up Call

For years, I performed and barely succeeded with little passion, following the expected path. Then a major life transition allowed me to reconnect with my gifts. After I began speaking from this deeper place about my journey, a waiter approached my table a few weeks ago and said, “I heard you speak and you changed my life.” He wasn’t talking about my resume; he was talking about something deeper: how I showed up after I changed. That moment confirmed the power of embracing what makes us feel most alive.

The Hidden Disconnect

While 84% of people can name a passion, only 13% say they are passionate about their careers. We know what we love, but we’ve left that part of ourselves at the door.

Why? Because we’ve been taught that gifts are hobbies. That passion is unprofessional. That strength should fit job descriptions, not shape them.

Yet research shows that when people use their strengths and passions at work, they’re 6x more likely to be engaged and 3x more likely to report excellent quality of life.

It’s About Return, Not Reinvention

We arrive with natural gifts—what Parker Palmer calls “birthright gifts.” But the world trains us out of them. We’re taught to be acceptable before we’re taught to be real.

The invitation is to stop performing and start returning to those buried gifts.

Culture Starts With Self

Companies think culture comes from values on walls or kitchen perks. However, culture is created moment by moment by people who either feel connected to their work or don’t.

The real question isn’t “How do we improve engagement?” It’s: “How do we help people do work that means something to them?”

Not everyone’s gift fits neatly into a title. That’s why leaders must get curious. Ask your people what energizes them. What drains them? What they secretly love doing when no one’s watching. Because that’s where the gold is.

People don’t burn out because they’re weak—they burn out because they’re working outside their gift for too long.

Your Gift Is Not a Luxury

When people embrace their gift, they don’t just transform their own lives—they help create the culture companies say they want but rarely achieve.

And that’s when the real magic begins.

A woman in business attire, identified as Deanna Jones, speaks on stage in front of a blue curtain, gesturing with one hand while holding a marker in the other. A blurred presentation slide is visible behind her.

Hey there, I'm Deanna Jones

Keynote SPEAKER. CONSULTANT. LGBTQ+ ADVOCATE.

I’m a woman who spent over three decades in corporate America before finally stepping into her real voice — and real purpose. I’ve led teams, weathered big transitions, coached T-ball, and stood at the mic when it mattered most. Now? I help people uncover the gifts they’ve been hiding and build cultures where everyone can rise.

Let's Work Together:

Black and white illustration of a microphone with sound lines, placed over a light blue abstract shape in the background, inspired by Deanna Jones.

Keynote Speaking

Motivational & DEI

Inspiring, story-rich talks that spark new thinking and move audiences to action.

A simple line drawing of a lightbulb with three orange lines above it, representing a bright idea or inspiration—perfect for fans of Deanna Jones’s creative style.

Consulting

Unlocking Hidden Potential

Strategic guidance to help teams and individuals unlock their hidden potential and change their lives.

Simple line drawing of a megaphone with sound lines, placed over a light blue abstract shape on a white background, inspired by the minimalist style of Deanna Jones.

Advocacy

LGBTQ+

LGBTQ+ advocacy that amplifies equity, challenges bias, and creates space for real inclusion.

A woman in business attire, identified as Deanna Jones, speaks on stage in front of a blue curtain, gesturing with one hand while holding a marker in the other. A blurred presentation slide is visible behind her.

Hey there, I'm Deanna Jones

Keynote SPEAKER. CONSULTANT. LGBTQ+ ADVOCATE.

I’m a woman who spent over three decades in corporate America before finally stepping into her real voice — and real purpose. I’ve led teams, weathered big transitions, coached T-ball, and stood at the mic when it mattered most. Now? I help people uncover the gifts they’ve been hiding and build cultures where everyone can rise.

You Might Also Like

It’s Time to Finally Let Go of Command and Control

Stop Searching for Perfect Employees — Start Spotting Hidden Talent

Why Workplaces Should Be Doubling Down on DEI